The Good Egg Co.

A hygienic fresh egg for better health from Sanguan Farm Ltd., Part., a pioneer in egg industry in Thailand for more than 60 years. To be one of consumers’ choice, the egg product under the brand “The Good Egg Co.” is established.

The conceptual design of the brand originates from “Good egg is the good beginning for the new day”. The logo of The Good Egg Co. has been designed in an oval-shaped like the egg through the sketch and the drawing in the “dawn” theme. The hand sketch conveys the carefulness, with the approachable color targeting younger generation.

The egg products comprise 3 categories which are selenium enriched eggs, cage free eggs and pullet eggs. The Good Egg Co. therefore uses the color in accordance with the product type to present the fresh quality product from the farm, produce with carefulness and consumers’ friendly.